With Google's being bad to apple, apple began gradually clear Google in the iOS trace, the first is Google Maps, this time, apple began to take on YouTube.
Apple does not need YouTube any longer
IOS pre-installed YouTube is actually in order to promote compatible YouTube video with HTML 5. Apple hopes that this can act as a lever, and want to make all of the content to YouTube video format for iPhone friendly, so that other companies will follow the industry. If you are the iPhone early users, you will certainly remember that you can't watch on YouTube content first, Google took months to make videos to support HTML 5 format. Now the HTML 5 MP4 video compatible has become standard, apple will no longer need a placement in iOS native YouTube application.
Google can receive a lot of income from YouTube AD
If Google turns to YouTube development, ads on YouTube will no longer be apple's limits, Google can display ads on YouTube in mobile terminal like the desktop version. Google profits comes from iOS devices with a large part of the search business, mobile video advertising is the next Google potential to become a profit growth point. So both parties are likely to break up, which is not just apple's action.
Removing YouTube is good to apple and Google, both of them can get what they want. I think the further war field will be the “search engine”.
Apple does not need YouTube any longer
IOS pre-installed YouTube is actually in order to promote compatible YouTube video with HTML 5. Apple hopes that this can act as a lever, and want to make all of the content to YouTube video format for iPhone friendly, so that other companies will follow the industry. If you are the iPhone early users, you will certainly remember that you can't watch on YouTube content first, Google took months to make videos to support HTML 5 format. Now the HTML 5 MP4 video compatible has become standard, apple will no longer need a placement in iOS native YouTube application.
Google can receive a lot of income from YouTube AD
If Google turns to YouTube development, ads on YouTube will no longer be apple's limits, Google can display ads on YouTube in mobile terminal like the desktop version. Google profits comes from iOS devices with a large part of the search business, mobile video advertising is the next Google potential to become a profit growth point. So both parties are likely to break up, which is not just apple's action.
Removing YouTube is good to apple and Google, both of them can get what they want. I think the further war field will be the “search engine”.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.